About Us

About Gidi Cartel

Gidi Cartel is an emotional brand as well as a synergistic community, representing multi-faceted interests. We are more than a clothing line. At the core, we are an e-Commerce platform, an advisory service provider, and an apparel label.

Gidi Cartel was officially launched on February 18, 2017, at the Connect Nigeria SME eBusiness Fair, held in Eko Hotel and Suites, Victoria Island. At the fair, we were the most visited stall, securing a registration of over 500 customers in one day. We were also sold out on all our clothing and accessories! The event was not only highly successful, it synonymised our brand with excellence.

Our retail collection is a demonstration of high class fashion & high quality workmanship, yet low cost, to depict the impact of African culture in fashion. We are proudly Nigerian.

Among our brand ambassadors are Evander Hollyfield, American former professional boxer; LeriQ, Nigerian record producer and songwriter; Magnito, Nigerian music producer and recording artist; Beverly Naya, Nollywood movie star; and 2017 Big Brother housemates: Uriel and Bally.

Our products do not merely speak quality. They also speak style, class and an identity that the Nigerian youth aspire to. This is why Gidi Cartel stands apart from all others. We have successfully created a social community which determines the trend for synergism on the African commercial platform.